Why Me?

 

I understand YOUR CUSTOMERS.

Wouldn’t you like a copywriter who knows the inner workings of your target industry? As a hospital marketing professional for 10 years, I've worked with medical experts and decision-makers to develop educational, evidence-based content for use on multiple platforms. I know how to ask the right questions and translate complex information into concise, understandable copy.
 

I CAN TELL YOUR STORY.

My background in journalism and marketing makes me an expert in “brand journalism,” meaning I can craft a compelling narrative for your brand grounded in research and success stories. I have interviewed hundreds of people and know how to ferret out the salient details that add color and value to your marketing content.
 

YOU WANT copy THAT sells.

My messaging includes clear takeaways and calls-to-action that generate leads and drive prospects to take the next step. This could mean filling out a contact form, sharing on social media, downloading a white paper, joining your email list, calling your sales rep, or making a purchase.
 

I'll be an asset to your team.

Thirty years' experience in professional writing has made me appreciate the value of:

  • concise word counts
  • the AP Stylebook (my bible)
  • expert proofreading
  • collaboration with production teams
  • approval from stakeholders, and
  • strict deadlines.

I can be a seamless extension of your marketing team.
 

Check out the services I offer
or view samples of my work.

Advanced training from world-class copywriting coaches Ed Gandia,  Steve Slaunwhite  

Advanced training from world-class copywriting coaches
Ed Gandia, 
Steve Slaunwhite